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http://rps.chtei-knteu.cv.ua:8585/jspui/handle/123456789/1900| Title: | The importance of marketing research for the success of restaurant business |
| Authors: | Piddubnyi, Volodymyr Palamarek, Karina Bagrii, Konon Strutynska, Lyubov |
| Keywords: | restaurant business cross-border growing market institutions |
| Issue Date: | 2020 |
| Publisher: | Маркетинг як основа формування стратегії соціально-економічного розвитку прикордонного регіону : Матеріали Міжнародної науково-практичної конференції з міжнародним стажуванням (11-13 листопада 2020р.). Чернівці. С. 300-303. |
| Abstract: | The restaurant business is booming, especially in cross-border regions, which is the result of high profitability in the industry. The restaurant business is eager to invest heavily, and the growing market makes it possible to "survive" and grow new businesses in the industry. However, unfortunately, statistics shows that every fourth of the open institutions ceases to exist during the first year of its activity. |
| URI: | http://rps.chtei-knteu.cv.ua:8585/jspui/handle/123456789/1900 |
| Appears in Collections: | 82.15.21.09 Маркетингова діяльність (тези) |
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