Browsing by Author Vdovichena, Olha

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Issue DateTitleAuthor(s)
2017Application of Modern Brand Management Strategies on the InternetVdovichena, Olha
2023B2B Marketing Strategies: Value Creation, Key Customer Acquisition and PreservationVdovichena, Olha; Hurina, Olena; Karpenko, Vitalii; Lipych, Liubov; Herylo, Volodymyr
2021Branding and Advertising on Social Networks: Current TrendsVdovichena, Olha; Trachuk, Tetiana; Andriushchenko, Mariia; Semenda, Olha; Pashkevych, Maryna
2023Communication Management for the Successful Promotion of Goods and Services in Conditions of Instability: Attempts at Scientific ReflectionVdovichen, Anatolii; Vdovichena, Olha; Chychun, Valentyna; Zelich, Viktoria; Saienko, Volodymyr
2019Concept of Inclusive Oriented Economic Development in the Plane of the Modern Egalitarian ParadigmVdovichen, Anatolii; Vdovichena, Olha
2024Corporate Social Responsibility and Its Impact on Business SustainabilityVdovichena, Olha; Oberemchuk, Valentyna; Zamula, Olena; Kuvik, Vitalii; Tokunova, Anastasiia
2022Digital Technologies and Digital Marketing: New Opportunities for Tourism and Hospitality BusinessVdovichena, Olha; Balatska, Natalia; Radkevych, Larysa; Robul, Yuriy; Strenkovska, Anna
2012Disproportionality of Direct Foreign Investment in Integrated Globalized EconomyVdovichen, Anatolii; Vdovichena, Olha
2023EU International Trade Impact on Regional Retail Markets of Neighboring CountriesVdovichen, Anatolii; Vdovichena, Olha; Losheniuk, Iryna; Chaplinskyi, Yurii; Losheniuk, Oksana
2020Formation of Development Strategies of Transport and Logistics Companies under Current ConditionsVdovichena, Olha; Stetsiv, Iryna; Diachuk, Iryna; Heidor, Alla; Chervinchuk, Andrii
2021Implementation of Brand Management in Enterprise Management: Ukrainian RealitiesVdovichena, Olha; Vdovichen, Anatolii; Losheniuk, Iryna; Losheniuk, Oksana; Chychun, Valentyna
2021Implementation Of Brand Management In Enterprise Management: Ukrainian RealitiesVdovichen, Anatolii; Vdovichena, Olha; Losheniuk, Oksana; Losheniuk, Iryna; Chychun, Valentine
2012Influence of Modern Global Economic Disproportions is on Position of Ukraine in Ratings of CompetitivenessVdovichen, Anatolii; Vdovichena, Olha
2023Information Marketing: the Essence, Characteristics, and Trends of DevelopmentVdovichena, Olha; Sanakuiev, Mykola; Mуkhalchenko, Hanna; Semenda, Olha
2013Local Territorial Marketing in the Formation of a Stable Image of the Country: Ukrainian ExperienceVdovichena, Olha; Olijnych, Svetlana
2017Management of Development of Exhibition-Fair Activities of Border Regions in Conditions of International Cooperation and European IntegrationVdovichena, Olha
2018Management of tourism industry’s innovative development under conditions of disproportionality of global and local tourist marketsVdovichen, Anatolii; Vdovichena, Olha
2018Managing the Advertising Activities in the System of Integrated Brand Promotion of an EnterpriseVdovichena, Olha; Vdovichen, Anatolii; Chychun, Valentyna
2014Role of the Interregional Cooperation in the Realization of State Politics of Social and Economic Development of the TerritoriesVdovichena, Olha; Oliynych, Svitlana
2016Scenario assessment prediction of unbalanced development of the border regions under conditions of civilization changesVdovichen, Anatolii; Vdovichena, Olha